Artful Dodger

An American clothing company that has exploded from the underground, now a successful clothing brand worn by celebrities,rappers and breaking out into the UK grime scene. The clothes in the collections are covered in gangland images and each garment tells a story. " Every tapestry of artwork are the words, each garment is a page and every seasonal collection is a graphical diction of the Dodger and his crew".

The Artful Dodger brand is distinctive, the clothes are an original collaboration of illustration and fashion. The website for the brand is also worth checking out, the black and white linear drawing and hand drawn fonts juxtaposed against blocks of bright colour work really well. The website has a vintage gangster feel about it and the comic book has a built in interactive feature as you have to scroll over it in order to flip the page.

Artful Dodger goes that level beyond fashion; with an eyecatching original result.

www.artfuldodgerny.com/